The Energy Shift of Owning Your Femininity

For a long time, I believed I had to lead like a man to succeed.

Be strong. Be stoic. Don’t show too much softness. Don’t pause. Don’t cry. Don’t waver. Just power through.

When I built my first company, I entered rooms filled almost entirely with men investors, manufacturers, distributors, retailers. I was often the only woman at the table. So I learned to match that energy to be heard. I led with my drive. My logic. My control. I suppressed the parts of me that felt too emotional, too intuitive, too feminine.

And I’ll be honest there was power in that. It helped me build a successful brand and grow something from nothing.

But over time, I started to feel the cost.

I was exhausted. Disconnected. And somewhere in all that pushing and striving, I lost a part of myself.

When I started embracing my feminine energy my intuition, my fluidity, my stillness something inside me softened. And in that softening, I got stronger.

I began to lead differently. I listened more deeply. I trusted my gut over the data. I allowed space for emotion in conversations both with others and with myself. I stopped seeing rest as a liability and started honoring it as a source of power.

Feminine energy doesn’t mean stepping back it means leading from a deeper place. From wholeness.

We all hold both energies: masculine and feminine.

The masculine is linear, focused, structured, assertive. It gets things done.
The feminine is intuitive, creative, collaborative, nurturing. It feels like what needs to happen.

We need both in leadership.

But as women, we’re often conditioned to shut one of them down to be taken seriously. And in doing so, we miss out on the full spectrum of our strength.

Today, I can walk into a boardroom with quiet confidence not because I’m trying to match the energy in the room, but because I’ve learned to stand fully on my own.

I can sit across from a founder or executive and feel the truth of a conversation not just the words, but the space between them.

I can lead teams, mentor other women, grow companies… and still cook dinner barefoot in my kitchen, cry during a film, and take a mid-day walk in nature to reconnect with myself. I’ve learned to embrace the and not either/or.

This is the heart of the Femininity pillar in my Think Vitality framework.

It’s about stepping into the full expression of who you are without shrinking, hardening, or apologizing. It’s about letting your body, your hormones, your emotions, and your intuition become part of your leadership not something you hide or manage around.

Because when you own your femininity, you don’t lose power.
You embody it.

And that shift? It changes everything.

Explore the Femininity pillar—and the rest of the Think Vitality framework at:
www.lizannefalsetto.com

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